Sneak peek videos give you a glimpse into top courses on popular topics. Today’s featured video is from the Foundations of Marketing Analytics Specialization, offered by Emory University.
You know data science is big in tech – but how is it used in other sectors, such as retail, politics, and the arts? In this video, Emory University Professor David Schweidel explains how a performing arts center might use marketing analytics to inform programming, ticket pricing, staffing, advertising and fundraising, and more.
Ready to keep learning? Enroll in Foundations of Marketing Analytics today.