By Betty Vandenbosch, Chief Content Officer at Coursera
Today, I am excited to announce four certificate programs in the high-demand fields of business, strategy, marketing, and product management from our new partner, the Indian Institute of Management Kozhikode (IIMK).
IMK is one of India’s top-ranked management institutions. As the fastest-growing management school in India, it is widely recognized for continually innovating its curriculum and pedagogy to further its social impact. The school is a champion of gender diversity. With 54% women in its flagship Post Graduate Programme, IIMK has the highest percentage of women students at any Indian Institute of Management. 40% of its Board of Governors and 30% of its faculty are also women.
“In our 25-year history, IIM Kozhikode has always sought to carve a unique space and keep itself relevant by constantly innovating and reinventing its content and delivery. This partnership with Coursera seamlessly dovetails with these ideals. Coursera, with its robust platform, AI-driven tools, and global reach, will be a great foil to IIMK’s commitment to the 3D’s — Digitisation, Diversification, and Disruption,” said Prof. Debashis Chatterjee, Director IIM Kozhikode. “As the field of education transforms dramatically in a post-pandemic world, this partnership, I believe, will provide great value to our domestic and global audiences. Together, we will introduce learners to new and refreshing perspectives as we pursue our motto of globalizing Indian thought and nurturing value-driven, fair-minded individuals.”
IIMK’s new programs are 6-8 months long and offer graduate-level, interactive learning, including live sessions with renowned IIMK professors and rigorous capstone projects.
- Business Management — To prepare future executives, leaders, and entrepreneurs, this eight-month program teaches the frameworks, strategies, and tools needed to strategically drive business forward amid digital transformation.
- Strategic Management — This program transforms working professionals into results-driven leaders by teaching them growth strategies, data-driven decision-making, and proven leadership tactics.
- Marketing Strategy — Designed for marketers looking to advance to a leadership position, this program provides a broad snapshot of marketing, focusing on how to use data mining, AI, and automation to better understand and reach customers.
- Product Management — This program teaches the hard and soft skills needed to excel as a product manager, from market research and prototyping to project management and product development. No technical background is required.
We are honored to partner with IIMK to expand access and allow anyone to learn the cutting-edge skills needed to advance their career from one of India’s leading institutions. By adding new university partners in India, we can better serve the country’s 11 million learners on Coursera.18